Effective MBA

Executive Management

Master of Business Administration (MBA) Specializations

Obtain MBA degree certificate

Graduates will receive a professional MBA degree certificate

Boost your professional career

Take your business and personal career growth to the next level

Start Networking

Connect with people around the world

Executive Management

  • Effective management is the key requirement for a successful company, NGO, start-up or businessman.
  • Our Effective MBA - Executive Management specialization will teach you the most important principles necessary for managers, businessman or those who will want to start their career in the field.
  • Part of this specialization's content are tips and information on steering approaches and work styles of successful company leaders, such as AirBnB, BuzzFeed, Microsoft, Adidas, Nike, Kraft Heinz Company, Tesla, JetBlue, Danone, Alphabet, SC Johnson, Infor, IBM, Reddit, YouTube, LinkedIn, Yum!, Carnival, Uber, Casper, Levi´s, Trivia and others.

 Executive Management consists of 10 Modules

Effective MBA

1. Strategic management and planning

Content includes: Strategic Planning, Global Strategy, Growth Strategies, Recession-Proof Strategies, The Fourth Industrial Revolution (Industry 4.0), Managing Globally

2. Leadership

Content includes: Leadership Insights, Digital Leadership, Social Media for Leadership, Transitioning from Manager to Leader, Lead Like a Boss, Leadership Philosophy, Practical Skills

3. Management

Content includes: Management, Managing in Difficult Times, Managing Virtual Teams, Working on a Cross-Functional Team, Coaching Skills for Leaders and Managers, Managing New Managers, Business, Business Innovation, Machine learning and artificial intelligence (AI), Effectively Leading Digital Transformation, Business Ethics

4. Marketing

Content includes: Marketing, Offline Marketing, Marketing Strategies, Branding, Product Marketing, Tips for Marketing, Driving Innovation, Writing a Marketing Plan, Competitive Market Analysis, Targeting, Value Proposition Development, Customer Segmentation, Marketing Effectiveness (ROI), Marketing Budget, Winning Back a Lost Customer, Creating a Marketing Culture, Machine Learning for Marketing, Marketing to Millennials, Top 10 Marketing Challenges

5. Digital marketing for the 21st century

Content includes: Online Marketing, Social Media Marketing, Social Media Monitoring, Marketing on Facebook, Marketing on LinkedIn, Advertising on YouTube, Marketing on Instagram, Social Media Marketing ROI, Lead Generation, Content Marketing - Social Media, Videos, Blogs, Staying Relevant, Creating a Marketing Growth Systém, Digital Marketing Trends

6. Effective communication

Content includes: Public Relations, Media Training, Writing a Press Release, Top 5 Tips for Search-Friendly Press Releases, Launch Your Product to the Press, Building Trust, Advanced Branding, Create A Brand Strategy, Managing Brand Reputation, Serving Customers Using Social Media, Organization Communication, Creating a High Performance Culture, Communication, Preparing for Successful Communication, Impromptu Speaking

7. Personal development

Content includes: Master Confident Presentations, Public Speaking, Establishing Credibility as a Speaker, Communicate responsively, Communicating Across Cultures, Communicating about Culturally Sensitive Issues, Handling an Unruly Audience, Learning Personal Branding, Creating Your Personal Brand, Consulting, Personal Branding on Social Media, LinkedIn Profiles for Social Business Success, Repairing Your Reputation, Successful Goal Setting, Critical Thinking, Negotiation, Building a Flexible Career, Financial Wellness Managing Personal Cash Flow, 5 Tips for Building Your Financial Life

8. Finance

Content includes: Finance Foundations, Managerial Accounting, Risk Management, The New Age of Risk Management Strategy for Business, Audit and Due Diligence, Balanced Scorecard and Key Performance Indicators, Statistics Foundations, Economics, Banking, and Finance, Protecting Profitability by Reducing Financial Risk, Breakeven and Cost-Volume-Profit (CVP) Analysis, Learning Bitcoin and Other Cryptocurrencies

9. Project management

Content includes: Project Management – Foundations, Teams, Risk, Change, Communication, Quality, Procurement, Budgets, Stakeholders, Schedules, Integration, Ethics, Small Projects, Artificial Intelligence for Project Managers, Adaptive Project Management, Six Sigma

10. Human Resources

Content includes: Strategic Human Resources, HR - Leadership and Strategic Impact, Strategic Workforce Planning, Organizational Culture, Recruiting, Hiring, Managing, and Separating from Employees, Employer Branding to Attract Talent, Social Recruiting for Recruiters, Talent Sourcing, Interviewing Techniques, Improving Employee Performance, Creating a Leadership Development Program, Developing a Mentoring Program, Talent Management, HR - Compensation and Benefits, Creating a Positive and Healthy Work Environment, Preventing Harassment in the Workplace, HR and Digital Transformation

Is Online Effective MBA right for me?

TESTIMONIALS

Meet some of our students

"My industry-related management experience has been given further exposure and a solid foundation in marketing, finance, business innovation, and managerial accounting, thereby empowering an engineer like me to start a business with confidence."
Francis NwajeiMaintenance Engineering Manager
"EDU Effective MBA is one of the best affordable online MBA available currently. This Effective MBA course is comprehensive and designed to meet the requirements of working professionals, managers, and people aspiring to become managers. The modules and topics covered under this course are worth the value."
Lalit BishtSenior Project Manager
"Efficient, effective and good way of learning. We can study anytime and anywhere with high-quality materials and an excellent e-learning platform. I got many things from this program: academic knowledge, theory, and practical approaches obtained from experienced lecturers."
Donald H. SitompulVice President of Development