Effective MBA
Executive Management
Master of Business Administration (MBA) Specializations
Obtain MBA degree certificate
Graduates will receive a professional MBA degree certificate
Boost your professional career
Take your business and personal career growth to the next level
Start Networking
Connect with people around the world
Executive Management
- Effective management is the key requirement for a successful company, NGO, start-up or businessman.
- Our Effective MBA - Executive Management specialization will teach you the most important principles necessary for managers, businessmen or those who will want to start their career in the field.
- Part of this specialization's content are tips and information on steering approaches and work styles of successful company leaders, such as AirBnB, BuzzFeed, Microsoft, Adidas, Nike, Kraft Heinz Company, Tesla, JetBlue, Danone, Alphabet, SC Johnson, Infor, IBM, Reddit, YouTube, LinkedIn, Yum!, Carnival, Uber, Casper, Levi´s, Trivia and others.
Executive Management consists of 10 Modules
Effective MBA
1. Strategic management and planning
Content includes: Strategic Planning, Global Strategy, Growth Strategies, Recession-Proof Strategies, The Fourth Industrial Revolution (Industry 4.0), Managing Globally
2. Leadership
Content includes: Leadership Insights, Digital Leadership, Social Media for Leadership, Transitioning from Manager to Leader, Lead Like a Boss, Leadership Philosophy, Practical Skills
3. Management
Content includes: Management, Managing in Difficult Times, Managing Virtual Teams, Working on a Cross-Functional Team, Coaching Skills for Leaders and Managers, Managing New Managers, Business, Business Innovation, Machine learning and artificial intelligence (AI), Effectively Leading Digital Transformation, Business Ethics
4. Marketing
Content includes: Marketing, Offline Marketing, Marketing Strategies, Branding, Product Marketing, Tips for Marketing, Driving Innovation, Writing a Marketing Plan, Competitive Market Analysis, Targeting, Value Proposition Development, Customer Segmentation, Marketing Effectiveness (ROI), Marketing Budget, Winning Back a Lost Customer, Creating a Marketing Culture, Machine Learning for Marketing, Marketing to Millennials, Top 10 Marketing Challenges
5. Digital marketing for the 21st century
Content includes: Online Marketing, Social Media Marketing, Social Media Monitoring, Marketing on Facebook, Marketing on LinkedIn, Advertising on YouTube, Marketing on Instagram, Social Media Marketing ROI, Lead Generation, Content Marketing - Social Media, Videos, Blogs, Staying Relevant, Creating a Marketing Growth System, Digital Marketing Trends
6. Effective communication
Content includes: Public Relations, Media Training, Writing a Press Release, Top 5 Tips for Search-Friendly Press Releases, Launch Your Product to the Press, Building Trust, Advanced Branding, Create A Brand Strategy, Managing Brand Reputation, Serving Customers Using Social Media, Organization Communication, Creating a High Performance Culture, Communication, Preparing for Successful Communication, Impromptu Speaking
7. Personal development
Content includes: Master Confident Presentations, Public Speaking, Establishing Credibility as a Speaker, Communicate responsively, Communicating Across Cultures, Communicating about Culturally Sensitive Issues, Handling an Unruly Audience, Learning Personal Branding, Creating Your Personal Brand, Consulting, Personal Branding on Social Media, LinkedIn Profiles for Social Business Success, Repairing Your Reputation, Successful Goal Setting, Critical Thinking, Negotiation, Building a Flexible Career, Financial Wellness Managing Personal Cash Flow, 5 Tips for Building Your Financial Life
8. Finance
Content includes: Finance Foundations, Managerial Accounting, Risk Management, The New Age of Risk Management Strategy for Business, Audit and Due Diligence, Balanced Scorecard and Key Performance Indicators, Statistics Foundations, Economics, Banking, and Finance, Protecting Profitability by Reducing Financial Risk, Breakeven and Cost-Volume-Profit (CVP) Analysis, Learning Bitcoin and Other Cryptocurrencies
9. Project management
Content includes: Project Management – Foundations, Teams, Risk, Change, Communication, Quality, Procurement, Budgets, Stakeholders, Schedules, Integration, Ethics, Small Projects, Artificial Intelligence for Project Managers, Adaptive Project Management, Six Sigma
10. Human Resources
Content includes: Strategic Human Resources, HR - Leadership and Strategic Impact, Strategic Workforce Planning, Organizational Culture, Recruiting, Hiring, Managing, and Separating from Employees, Employer Branding to Attract Talent, Social Recruiting for Recruiters, Talent Sourcing, Interviewing Techniques, Improving Employee Performance, Creating a Leadership Development Program, Developing a Mentoring Program, Talent Management, HR - Compensation and Benefits, Creating a Positive and Healthy Work Environment, Preventing Harassment in the Workplace, HR and Digital Transformation
Is Online Effective MBA right for me?
TESTIMONIALS
Meet some of our students
"My industry-related management experience has been given further exposure and a solid foundation in marketing, finance, business innovation, and managerial accounting, thereby empowering an engineer like me to start a business with confidence."
"EDU Effective MBA is one of the best affordable online MBA available currently. This Effective MBA course is comprehensive and designed to meet the requirements of working professionals, managers, and people aspiring to become managers. The modules and topics covered under this course are worth the value."
"Efficient, effective and good way of learning. We can study anytime and anywhere with high-quality materials and an excellent e-learning platform. I got many things from this program: academic knowledge, theory, and practical approaches obtained from experienced lecturers."
